5 reasons to attend Shift ’24 

by | Sep 9, 2024


“It’s the enablement event of the year!” 

Seismic Shift is back in sunny San Diego, California on October 8-10, and an early forecast indicates this could be the best one yet! From engaging speakers to groundbreaking ideas, Seismic is raising the bar and bringing attendees the best experience possible. 

What is Seismic Shift? 

Shift is Seismic’s annual user conference that’s jam-packed with hands-on workshops, in-depth breakout sessions, and a showcase of our latest research, thought leadership, and innovations that can empower you and your team. The three-day event brings the best and brightest go-to-market (GTM) leaders together for innovation, inspiration, and camaraderie on a Seismic scale. 

This year’s theme, Push What’s Possible, inspires us to push beyond the status quo and be catalysts for strategic change and growth. You’ll hear from world-class leaders, industry visionaries, peers in the enablement space, and some very special guests.  You’ll also hear unique stories from Seismic customers on how they’re using the platform to achieve business growth.  

What to expect at Shift ’24 

Whether you’re just starting your enablement journey or are a seasoned pro, Shift is perfectly suited for you and your goals. This year, we have five tailor-made tracks: 

Elevated Learning in Enablement 
Foundational Enablement 101 
Advanced Enablement 201  
Financial Services 
Seismic Product Innovation 

And with 40 breakout sessions to choose from, your possibilities are endless. Here are five reasons you should attend this year’s event: 

1. You’ll Push What’s Possible 

Get ready to push beyond the limits of what’s achievable for yourself, your team, and your organization.  Shift encourages personal and professional growth through collaboration, exploring new ideas and opportunities, harnessing technology, and breaking barriers to achievement. Tailor your own learning path across a broad range of topics, including building and enhancing a solid GTM function, optimizing strategies and workflows, and driving enablement excellence. 

 2. You’ll pave the way for strategic change 

Shift offers first-hand, practical skills you can apply to transform your business – wherever you are on your enablement journey. Join hands-on workshops and learning sessions that will show you things like: 

  • How AI is powering the next generation of enablement 
  • Building a data-driven GTM culture 
  • Mastering modern client engagement 
  • How to measure and showcase your impact 

You’ll leave Shift with a comprehensive understanding of Seismic’s full product suite and how you can maximize enablement’s potential in your organization. 

3. You’ll explore the latest and greatest innovations  

Shift will keep you on the cutting edge as we dive into groundbreaking advancements for AI-powered enablement in the Seismic Enablement Cloud™. You’ll explore new ways to use the tools currently in your tech stack, along with new Seismic innovations that will power better results. You’ll learn how AI is revolutionizing GTM processes, and how you can maximize AI to drive higher-performing sellers, speedier workflows, and better client experiences. 

You can drop by the Expert Epicenter at Shift to explore these innovations, ask Seismic-related questions, and test out new capabilities for yourself.  

4. You’ll connect with the brightest minds in enablement 

Shift is your chance to connect with industry leaders, learn from their experiences, and build valuable relationships. This event is about much more than keynotes and breakouts — it fosters opportunities for organic connection and collaboration.  

Take advantage of Braindates – an organized and enjoyable way to network – where you can book one-on-one or small group conversations with likeminded peers and professionals to foster new connections, share best practices, and solve similar challenges with enablement and Seismic. This year, we’ve also added a life coach to Braindates for anyone looking to push what’s possible with self-care, health, relationships, and more. 

You’ll also hear from some very special guests. . . 

5. You’ll have a blast 

Whatever sparks your interest, there’s plenty of fun to be had at Shift! Choose from a number of wellness activities, including yoga sessions, bootcamps, kayaking, and paddleboarding. And you can’t push what’s paw-ssible without puppies! Don’t miss the opportunity to pal around with some furry friends at our puppy networking experience. 

You can also get social at our “Find your People” party, a poolside event with cocktails and good eats – and meet some new people over good tunes at our happy hours. Then to cap off a jam-packed week, we’ll head offsite to the San Diego Air and Space Museum for the “Seismic Social,” where you can experience flight simulators, roaming magicians, nitrogen ice cream, live music, and so much more. We invite you discover all that Shift and San Diego have to offer! 

We’ll see you in San Diego on October 8-10 

The possibilities are endless at Shift ’24. Whether you’re looking to build an enablement program from scratch, refine your strategies, measure impact, or drive transformation, Shift is the can’t-miss event for enablement and GTM pros. Mark your calendar, grab your ticket, get your burning questions answered, and get ready to push what’s possible! We hope to see you there. 

 Platon  

Platon is an award-winning master photographer and storyteller who’s captured more world leaders than anyone in history. He dares audiences to be transformative instead of reactive, push boundaries, and build meaningful connections.  

Erin Andrews  

Erin Andrews is an award-winning broadcaster, entrepreneur, and cancer survivor who’s broken down barriers for women in the male-dominated sports industry, and who’s emerged as a bold voice for women’s health and wellness.   

Strive for exploring new ideas, continuous improvement, harnessing technology 

Of technology, business process, and personal development. 

Striving to exceed expectations in every you do, not settling.  

Leveraging technology to enhance business outcomes, finding innovative ways to use existing tools, and finding new Seismic functionalities. 

Overcoming obstacles, taking risks, and persisting in the face of challenges. 

Expanding the scope of what’s achievable. 

Identifying and pursuing new opportunities. 

Drive business success, improve efficiency, and achieve goals that once seemed unattainable. 

It takes time to build and improve your enablement strategy. Regardless of the track and sessions you choose, you’ll learn best practices and tips to refine your strategies, build a solid foundation, and drive engagement. So, get ready to say goodbye to disorganization and inefficiency, and pave the way for more victories and success! 

2. Drive transformation, alignment, and growth 

The pressure for GTM teams has never been higher. The current economic climate and changing buyer preferences have required teams to pivot, update priorities, and look for new ways to be more productive with fewer resources. As a result, it’s important for enablement leaders to be able to drive transformation, alignment, and growth across the entire GTM organization. But, you shouldn’t have to go at it alone, which is why Shift will equip you with the tools and knowledge you need to optimize growth and be a catalyst for positive change.  

groundbreaking research on how enablement leaders are strategically navigating change, boldly driving AI adoption, and fearlessly pushing what’s possible for their organizations. 

3. Understand the impact of your efforts 

GTM leaders need to be able to connect the dots between their enablement efforts and business outcomes. This year’s breakouts and main-stage content will include stories from our customers who are doing this well. You’ll gain invaluable insights and learn how to measure your program’s ROI across key areas like efficiency, buyer experience, operational optimization, and speed to market. By focusing on improving your team’s overall effectiveness, you’ll also ensure that every step you take drives meaningful results.  

4. Connect with the brightest minds in enablement 

This is your chance to connect with industry leaders, learn from their experiences, and build valuable relationships that can shape your future in this dynamic field. We believe that a great event is about so much more than keynotes and breakouts, so we’re also offering unique opportunities that will allow for organic connection and collaboration. We’re especially excited for Braindates where you can book one-on-one or small group conversations to brainstorm, solve challenges, and share experiences or expertise!  

5. Take in the latest and greatest innovations  

As an enablement leader, you also know how important it is to stay up-to-date with industry trends. That’s why we’ll offer a sneak peek into the latest innovations and technologies that are shaping the enablement landscape. Be the first to know about cutting-edge AI tools that will revolutionize your strategies and take your results to the next level. You can also drop by Discover Seismic to explore these innovations, ask Seismic-related questions, and test run new functionalities for yourself. 

Doug’s Keynote:  

Push What’s Possible  

Join Seismic’s Chief Executive Officer Doug Winter as he dives into Seismic’s vision for the future of AI in enablement, where empowering the frontlines in the pursuit of revenue isn’t just possible — it’s transformational.  

Paige’s Keynote:  

Enablement + AI: Catalysts for Strategic Change  

The AI-Powered Enablement Revolution  

Join Seismic’s Chief Marketing Officer Paige O’Neill as she shares groundbreaking research on how enablement leaders are strategically navigating change, boldly driving AI adoption, and fearlessly pushing what’s possible for their organizations.  

Krish’s Keynote:  

(Open to Krish’s choice, here are some options if he wants them) 

Push What’s Possible with the Seismic Enablement Cloud   

Join Seismic’s Chief Product Officer Krish Mantripragada as he showcases Seismic’s latest innovations and unveils upcoming ones that will help your organization push what’s possible. See how you’ll orchestrate wins, navigate change, and drive seller success with the power of the Seismic Enablement Cloud behind you.  

Hayden’s AI Panel:  

Push What’s Possible with AI Panel  

Seismic’s President and Chief Revenue Officer Hayden Stafford leads a panel of Seismic customers [Insert “from company names” when confirmed] as they share how they’re strategically harnessing AI to drive better outcomes, streamline processes, and empower their teams to achieve more. 

  • Overcome GTM chaos with a unified ecosystem 
  • Empower teams to deliver better buyer experiences 
  • Leverage data-driven insights to show revenue impact and keep improving 
  • Drive better outcomes with AI-powered enablemen 



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