SAN DIEGO (October 22, 2024) – Seismic, the global leader in enablement, today announced its Fall 2024 Product Release featuring Seismic Programs, a new suite of enablement planning and measurement tools designed to address the common challenges revenue...
Strategic initiatives, despite their best intentions, fail more often than they succeed. In fact, 60-90% of strategic plans never fully launch, according to the Harvard Business Review. This is often due to a variety of factors, including lack of communication...
Today, enablement practitioners play a critical role in driving strategic transformation within their organizations. Findings in Generation Enablement Report: Driving Strategic Change with the Power of AI indicate that 78% of enablement leaders have...
As a Principal Strategic Consultant at Seismic, I’ve had the pleasure of working with a variety of customers at different stages of their enablement journey. Before I start with any client, I always ask, if their company is unlocking value from sales enablement...
Sales enablement has historically been viewed as a functional role, focused on creating content, managing resources, and supporting sales teams with the tools and training they need to succeed. But there’s been a major shift. Now, enablement teams are...
We’re back with our third and final recap of the Shift ‘24 season. What a week! We learned, laughed, and pushed what’s possible for the 1,123 people who joined us here in San Deigo, CA. But we’re not done yet! We want the entire enablement industry to feel...