Take a look at all of the logos that make up the 2023 sales technology landscape. Source: Vendor Neutral, 2023 Enterprise Sales Technology Landscape. There are more than 1,000 sales-specific tools on the market today that span 50+ categories, all with the same...
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Seismic unveils next generation of AI-powered enablement
SAN DIEGO (September 26, 2023) – Seismic, the global leader in enablement, today unveiled the company’s vision for generative AI in enablement, including a high-level overview of its AI roadmap and a new customer community for sharing AI best practices....
How to get a job in sales enablement
Is sales enablement a good career? We could bore you with our thoughts on the matter, but the numbers speak for themselves. The enablement universe grew significantly last year, particularly in the job sector. In 2022, 77% of B2B companies worldwide listed...
How sales enablement solves content chaos
Marketers, you know the feeling: Sellers don’t share the latest content with their prospective clients. It’s frustrating because pitch decks and one-pagers are sent at random — and they’re not compliant, on-brand, or up-to-date. Sellers, you know the feeling,...
How GTM teams can use AI to drive efficiency
It’s hard to believe that artificial intelligence (AI) has been around for seven decades. Recently, the topic has exploded with the evolution of generative AI. Now, we’re hearing more about the world of AI and what it means for the future of work on a daily...
Five takeaways from the first five episodes of Go-to-Market Magic
Seismic’s Heather Cole and Steve Watt have been taking to the airwaves to discuss today’s top go-to-market topics on the Go-to-Market Magic podcast. The show has been chock-full of “aha!” moments and actionable advice from enablement experts, sales savants,...





