We’re back with our third and final recap of the Shift ‘24 season. What a week! We learned, laughed, and pushed what’s possible for the 1,123 people who joined us here in San Deigo, CA.
But we’re not done yet! We want the entire enablement industry to feel inspired to push what’s possible, so we’ve compiled the most noteworthy quotes from the day right here for posterity’s sake.
Want to be in the room next time? Be sure to sign up for the Shift waitlist to be notified when tickets for next year go on sale – it’ll take place September 9-11, 2025 in San Diego, CA.
Without further ado, here’s what you would’ve heard if you were a fly on the wall for the final day of Shift.
“You can’t improve what you don’t measure.”
Hayden Stafford
President and Chief Revenue Officer | Seismic
Seismic’s President and CRO Hayden Stafford spoke about predicting success in today’s opening keynote. After all, it’s not enough to have insights into what your teams are doing these days – you need to use them to have an impact on tangible business outcomes, too.
In a breakout session on The Art of the Possible: The Journey to Enablement Success, Seismic’s VP of Strategic Enablement Consulting Irina Soriano shared how to move your enablement function beyond tactics and into a strategic revenue driver. For more expertise like this, consider booking time with Seismic’s new Strategic Enablement Services team or downloading a free copy of Tomorrow’s Enablement for Today’s Leaders.
“When we started looking at Seismic, we knew that the promise of analytics was there. We could show teams what was being used and we could be smarter about how we were investing in content.”
Dean Heltemes
VP, Business Architecture | Ameriprise Financial Services
In the Mastering Modern Client Meetings breakout session, experts in enablement for Financial Services shared how to use Seismic to streamline meeting preparation, delivery, and follow-up to maximize client experiences. Learn more about Seismic for Meetings here.
“Reps will not need to know as much information, because it will all be at their fingertips – AI agents and copilots will help them in their moment of need – but sellers will need EQ even more than before.”
Heather Cole
VP of Market Insights | Seismic
It’s no surprise that AI has revolutionized enterprise B2B buying and selling. One breakout session, An Insider’s Guide to Pioneering AI, took attendees on a deep dive into responsible AI methodology. For more on Seismic’s approach to AI and how it’ll change the enablement industry, check out our recent FAQ with Yinyin Liu, Seismic’s VP of AI, who was also on this panel.
“With Programs, you can see what’s happening, understand it, and take action. You’ll be able correlate your enablement efforts to behavior change in the field.”
Elaine Stone
Senior Product Marketing Manager | Seismic
In a breakout session about Mastering Enablement Excellence, a panel of Seismic experts went into detail about one of Seismic’s newest products, Seismic Programs, and how it offers a central hub for organizing, monitoring, and analyzing enablement’s impact. Learn more about Programs here or at our Fall Release Preview webinar on Tuesday, October 22 at 10:00 a.m. PT / 1:00 p.m. ET.
“I study now more than I ever did in college… I don’t want anyone to say ‘she doesn’t know what the hell she’s talking about.’”
Erin Andrews
Sportscaster and Founder of WEAR by Erin Andrews
America’s most prominent female sportscaster joined Seismic’s CMO Paige O’Neill for a fireside chat to close out Shift on the mainstage. She shared how hard work has helped her differentiate in the industry.
As we post this, Shift attendees are at an out-of-this-world party at the San Diego Air and Space Museum. We’ve heard a lot of Galaxy Champagne-fueled exclamations about Shift 2024 and what it’s meant to our attendees, but we’ll keep those secrets safe.
What’s next for Shift?
That’s a wrap on our coverage of Seismic Shift 2024. On behalf of everyone at Seismic, thank you for joining us, whether in person or in spirit. It couldn’t be possible without the hard work and dedication of the Seismic events team, executive leadership team, keynote speakers, sponsors, partners, and community advocates – it’s all thanks to you that Shift is a success year after year.
Don’t miss the fun at next year’s event! It’ll be our 10th Shift, and it’s set to be the biggest one yet. Mark your calendars for September 9-11, 2025 in San Diego. Sign up here to be notified when tickets go live!
0 Comments